Back in 2003, before sugar-free was cool and clean energy was really a thing, we had a crazy idea: What if we built a better boost? One that actually made you feel good? No crash. No extra junk. Just replenishing electrolytes, essential vitamins, and flavors that hit different. Cue Zipfizz Energy Drink Mix—our flagship product that sparked a passionate community of Fizz fans.
Years later, a lot has changed. Our lineup has grown, now supporting so many more aspects of wellness. But one thing remains constant—we’re still here to give you that boost you need to get after what you love most in life. And we wouldn’t have it any other way.